Washington, DC with potential for remote
Organization: The Center for Education Reform (CER) on behalf of the Yass Prize.
About The Yass Prize:
The Yass Prize for Sustainable, Transformational, Outstanding, and Permissionless education celebrates the country’s education provider that best demonstrates the STOP principles. In addition to the $1 million Yass Prize, the STOP Awards Initiative provides more than $10 million in additional support to honor educators who achieve excellence. The Yass Prize is administered through the Center for Education Reform and works in tandem to ensure exceptional execution of all efforts that advance the STOP principles.
About the role:
The Senior Manager of Digital Media is responsible for managing all digital media content for the organization – including but not limited to social media platforms, e-newsletters, and all other online communication. This role will report to the Senior Communications Manager.
Responsibilities include:
- Manage digital communications content, including social media, e-newsletters, press releases, presentations and other communications as assigned. Collaborate with leadership and consultants, where indicated, on design and messaging.
- Develop and distribute social and web communications (text, podcast and video) and ad campaigns as well as track and optimize performance/engagement metrics.
- Track the success of campaigns and identify options for ongoing improvement and strengthening of engagement and optimization of target metrics.
- Establish relationships with key influencers on social media.
- Manage all social media properties, including overseeing social media campaign schedules.
- Inform teams as well as act on important, relevant news
- Assist organization with weekly newsletters.
- Other duties as assigned.
Key attributes of this position
- Exceptional oral and written communication and proofing skills.
- Able to write and direct the creation and distribution of compelling materials.
- Comfortable and confident in working with high-level media.
- Proactive in bringing PR plans to life and have excellent relationships with reports.
- Communicate and coordinate exceptionally with team members.
- Be highly proficient in all 21st-century technologies and office applications.
- Entrepreneurial, personable, and tenacious.
- Passionate about education transformation.
- Conscientious about deliverables and continually striving to excel.
- Adaptable, flexible, innovative, and creative.
- Able to work with urgency in a busy environment.
Qualifications
- Bachelor’s degree required, preferably in social sciences, or English.
- 5-8 years of experience desired in a fast-paced environment, preferred media relations experience, and/or experience within a political/public policy setting.
- Strong background in writing, copy editing, and media relations.
- Experience developing communications using online marketing platforms including but not limited to Google Analytics, Google AdWords, Campaign Monitor, Facebook Business Manager, Twitter Ads, Buffer, YouTube, WordPress, HTML, PowerPoint, and Cision.
- Proven understanding of and expertise using technology systems and programs.
Compensation & Benefits
- Salary Range: $100,000 – $115,000 depending on years of experience, accomplishment and performance
- Medical, Dental, and Vision Insurance
- Generous Retirement
- Paid Holiday, Sick, and Vacation time